THE PRESENTIAL WAVE 1980
The wavy movements and volume only to one side in this complicated cut by
Barbara Mesler of Vidal Sassoon’s New York Barber Shop looked best, she said,
when worn very natural, not too perfect.
A spot wave perm by Edward Moore was recommended at the time and Vidal Sassoon’s
Treatment Products won top votes for making the hair shinier and healthier.
The press release ended with:
“If you are politcal or apoltical, The Presidential Wave is nominated a winner.”
Hair: Barbara Melser, Vidal Sassoon Barber Shop, NY, 1980
Model: Burt Kyle
Jacket and Shirt: Thierry Mugler
Photo: Gregory Kitchen
Concept/Produced by Helen Oppenheim
ALL RIGHTS RESERVED © HELEN OPPENHEIM 2012