Vidal Sassoon Product Launch Canada 1980. Sketch: Georgine Strathy
Sassooning – The Shampooing
Vidal Sassoon’s simple three-step hair care regimen was launched in Canada
September 1980. There was Cleanse, with Shampoo, Condition with Protein Hair
Re-Moisturizing Creme, Seal & Protect with Finishing Rinse.
The famous products, only some mentioned and shown here, were handsomely packaged
in brown and silver, and were a big success in the US, the UK, Europe, Asia and South America.
As Vidal Sassoon said: “If you don’t look good, we don’t look good.”
Sketch by Georgine Strathy
Produced by Helen Oppenheim
ALL RIGHTS RESERVED © COPYRIGHT HELEN OPPENHEIM 2012